Text Type and Texture - Gail Forey

Text Type and Texture - Gail Forey

Cultural stereotype and modality: a study into modal use in Brazilian and Portuguese meetings

Text Type and Texture - Gail Forey

Tony Berber Sardinha [+-]
Pontifícia Universidade Católica de São Paulo
Tony Berber Sardinha is Associate Professor of Applied Linguistics at Sao Paulo Catholic University (PUCSP)
Leila Barbara [+-]
Pontifical Catholic University of São Paulo
Leila Barbara is Professor of Linguistics at the Catholic University in São Paulo; she works in Systemics and in Research Methods in Applied Linguistics. Her main research interests are Discourse Analysis, specifically related to work, business and the professions, including Education and the description of the Portuguese language.

Description

Berber Sardinha and Barbara take the discussion in a different direction, arguing that the identification of recurrent patterns of textualisation in specific text types can be a way into exploring how stereotypes may emerge. They focus on the use of modality in transcripts of business meetings held in Portuguese in Brazilian and Portuguese business companies, and link the differences that emerge to the different stereotypes that each of the groups has of the other.

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Citation

Berber Sardinha, Tony; Barbara, Leila. Cultural stereotype and modality: a study into modal use in Brazilian and Portuguese meetings. Text Type and Texture. Equinox eBooks Publishing, United Kingdom. p. 234-251 Feb 2009. ISBN 9781845539122. https://www.equinoxpub.com/home/view-chapter/?id=29428. Date accessed: 21 Nov 2024 doi: 10.1558/equinox.29428. Feb 2009

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